Public Affairs Specialist (Digital Communications/Social Media)
ABOUT THE POSITION: This position is located at U.S. Special Operations Command (Army), Fort Bragg, NC.
PAY PLAN-SERIES- GRADE: General Schedule (GS) - 1035, Public Affairs - 9- target 11
DUTIES:
- Develop digital media strategies to promote the agency's message and support the overall communications plan.
- Provide guidance to the Command ensuring compliance with all regulatory and policy requirements of the use of social and digital media for public communications.
- Gather, research, and analyze data on the use of new media tools to inform strategy.
- Advise Enterprise commanders, program managers, and staff on the development and implementation of plans relating to new media.
- Work directly with web developers to ensure public websites support the overall communications plan.
- Assist with the development of the strategic plan for the Command's use of social media for Public Affairs activities.
- Plan and coordinate Enterprise-wide social media campaigns, developing both evergreen and daily content for platforms such as X/Twitter, Facebook, Instagram, and YouTube.
- Serve as a primary liaison for all social and web content.
- Provide direct digital and social media support to both Media Relations and Community Relations.
CONDITIONS OF EMPLOYMENT:
- Appointment may be subject to a suitability or fitness determination, as determined by a completed background investigation.
- Must obtain and maintain a Secret Security Clearance Level.
- TDY travel is occasionally required.
- May be required to work other than normal duty hours, which may include overtime, evenings, weekends, and/or holidays.
- Appointment to this position is subject to a one year probationary period unless the appointee has previously met the requirements as described in 5 CFR Part 11.
QUALIFICATIONS:
Who May Apply:
Student - Current students enrolled in an accredited high school, college, or graduate institution.
Recent Graduate - Individuals who have graduated from an accredited educational institute or certificate program within the last 2 years or 6 years for Veterans.
In order to qualify, you must meet the education and/or experience requirements described below. Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community; student; social). You will receive credit for all qualifying experience, including volunteer experience. Your resume must clearly describe your relevant experience; if qualifying based on education, your transcripts will be required as part of your application. Additional information about transcripts is in this document.
Specialized Experience: One year of specialized experience which includes 1) Demonstrating written, oral, and digital communication principles to develop and execute comprehensive public affairs strategies, successfully disseminating complex information to Department of the Army commands, Department of Defense entities, and subordinate activities across diverse web and social media channels. 2) Coordinating public affairs plans in strict alignment with Department of the Army and Department of Defense directives, establishing vital working relationships with military staff agencies, the press, and public stakeholders to synchronize digital themes and messaging. 3) Analyzing highly complex input from military departments, joint commands, and federal agencies to deliver executive-level recommendations, briefings, social media strategies, and written products-including position papers and news releases-that achieved critical strategic information objectives. This definition of specialized experience is typical of work performed at the second lower grade/level position in the federal service (GS-09).
OR
Education: Ph.D or equivalent doctoral degree or 3 full years of progressively higher level graduate education leading to such a degree in a field which demonstrates the knowledge, skills, and abilities necessary to do the work of the position.
OR
Combination of Education and Experience: A combination of education and experience may be used to qualify for this position as long as the computed percentage of the requirements is at least 100%. To compute the percentage of the requirements, divide your total months of experience by 12. Then divide the total number of completed graduate semester hours (or equivalent) beyond the second year (total graduate semester hours minus 36) by 18. Add the two percentages.
Time in Grade Requirement: Applicants who have held a General Schedule (GS) position within the last 52 weeks must have 52 weeks of Federal service at the next lower grade or equivalent (GS-09).
ADDITIONAL INFORMATION:
- Male applicants born after December 31, 1959, must complete a Pre-Employment Certification Statement for Selective Service Registration.
- You will be required to provide proof of U.S. Citizenship.
- This position requires a 1 year probationary period during which the agency evaluates your fitness and whether your continued employment advances the public interest. In making this determination, the agency may consider your performance and conduct; agency needs and interests; whether your continued employment supports organizational or Government goals; and whether it promotes the efficiency of the Federal service. Continued employment requires written certification that it advances the public interest.
- Direct deposit of pay is required.
- Selection is subject to restrictions resulting from Department of Defense referral system for displaced employees.
- If you have retired from federal service and you are interested in employment as a reemployed annuitant, see the information in the Reemployed Annuitant information sheet.
- This is a(n) Public Affairs and Communications Media Career Field position.
- Multiple positions may be filled from this announcement.
- Salary includes applicable locality pay or Local Market Supplement.
- Payment of Permanent Change of Station (PCS) costs is not authorized, based on a determination that a PCS move is not in the Government interest.
- Working in Federal Government: https://usajobshelp.opm.gov/hc/en-us/categories/52418024135827-Working-in-Government