
Chief of Staff to VP of Marketing
Role Overview
Reporting directly to the VP of Marketing, the Chief of Staff to VP of Marketing is a crucial player in driving our brand's growth and visibility in the UTV and off-road powersports market. You'll work closely with leadership to manage and execute marketing strategies that elevate our brand and engage our passionate customer base.
Key Responsibilities
- Support RAVEK’s strategic execution across all facets of the marketing function
- Manage outsourced marketing contractors, ensuring all creative assets align with RAVEK's brand standards and marketing goals.
- Oversee and optimize paid media budgets for direct-to-consumer advertising across platforms like Meta, Google, and TikTok.
- Coordinate the development of creative content for both DTC (direct-to-consumer) and B2B (business-to-business) channels, maintaining brand consistency.
- Assist in developing and executing marketing strategies for B2B and DTC campaigns that drive brand awareness and growth.
- Analyze marketing data, assess performance, and report insights to the CEO, President, and VP of Marketing.
- Engage and manage influencer relationships, from micro-influencers to large-scale influencers, to boost brand awareness and product sell-through.
- Represent RAVEK at key industry events, building relationships and showcasing our products.
What We're Looking For
- Entrepreneurial mindset with a passion for marketing and a desire to immerse yourself in the world of off-road powersports and UTVs.
- Strong analytical skills with the ability to translate data into actionable insights.
- Ability to manage paid media campaigns and working with creative agencies.
- Excellent communication skills and the ability to thrive and be creative in a collaborative, fast-paced environment.
- Willingness to relocate to Rice Lake, WI, and immerse yourself in the vibrant culture of the Northwoods.
Why RAVEK?
Join a fast-growing, innovative company with a passion for the UTV community. At RAVEK, you'll have the opportunity to make a real impact, work with a passionate team, and grow your career in an exciting industry.